{"id":587,"date":"2025-04-04T23:31:00","date_gmt":"2025-04-04T23:31:00","guid":{"rendered":"https:\/\/sinofrance.fr\/about\/"},"modified":"2026-10-01T21:43:56","modified_gmt":"2026-10-01T21:43:56","slug":"about","status":"publish","type":"page","link":"https:\/\/sinofrance.fr\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"<div class=\"page-heading\">\n<div class=\"container\">\n<nav class=\"breadcrumb\" aria-label=\"Fil d\u2019Ariane\"><a href=\"https:\/\/sinofrance.fr\/en\/\">Home<\/a><span aria-hidden=\"true\">\/<\/span><span>About<\/span><\/nav>\n<div class=\"eyebrow\">SinoFrance<\/div>\n<h1>About<\/h1>\n<\/div>\n<\/div>\n<div class=\"page-content container\">\n<div class=\"about-layout\"><img src=\"https:\/\/sinofrance.fr\/wp-content\/uploads\/2025\/04\/5.png\" alt=\"Mike \u2014 SinoFrance\" class=\"about-portrait\" fetchpriority=\"high\" decoding=\"async\"><\/p>\n<div class=\"about-text\">\n<p>My name is Mike, I\u2019ve been living in Beijing for 10 years. Passionate about China and its incredible dynamism, I decided to put my experience to work for those who, in turn, want to settle here.<\/p>\n<p>For the past 4 years, I\u2019ve been supporting entrepreneurs, students, and professionals in their expatriation projects, providing them with concrete advice, a hands-on perspective, and a solid network.<\/p>\n<p>Starting a business, understanding cultural codes, mastering local tools like Chinese social media: I help you avoid mistakes and save time.<\/p>\n<p>SinoFrance was born from this desire to share, to explain China from the inside, and to give you the keys to succeed in your own adventure.<\/p>\n<div class=\"actions\"><a class=\"btn\" href=\"https:\/\/sinofrance.fr\/en\/contact\/\">Let\u2019s talk about your project <span aria-hidden=\"true\" class=\"arrow\">&#x2197;<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<style>.sf-expat-videos{margin-top:60px;scroll-margin-top:190px}.sf-expat-videos>h2{font-size:clamp(30px,4vw,42px);margin-bottom:26px}.sf-expat-video-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:28px}.sf-expat-video-grid .video-block{min-width:0}.sf-expat-video-grid .video-title{font-size:16px;line-height:1.35}.sf-expat-video-grid .video-launch:focus-visible{outline:3px solid #bd3b3b;outline-offset:-4px}@media(max-width:700px){.sf-expat-videos{margin-top:35px}.sf-expat-video-grid{grid-template-columns:1fr;gap:30px}}<\/style>\n<section class=\"sf-expat-videos\" id=\"videos-expatriation\">\n<h2>Expatriation on video<\/h2>\n<div class=\"sf-expat-video-grid\">\n<div class=\"video-block\">\n<div class=\"video-frame\"><button type=\"button\" class=\"video-launch\" data-video=\"p9dWdacq9_g\" aria-label=\"Watch the video : Living in China in 2024\"><img src=\"https:\/\/sinofrance.fr\/wp-content\/uploads\/2025\/04\/background.jpg\" alt=\"Living in China in 2024\" loading=\"lazy\" decoding=\"async\"><span class=\"play-icon\" aria-hidden=\"true\">&#x25b6;<\/span><span class=\"video-title\">Living in China in 2024<\/span><\/button><\/div>\n<div class=\"video-links\"><a href=\"https:\/\/www.youtube.com\/watch?v=p9dWdacq9_g\" target=\"_blank\" rel=\"noopener noreferrer\">Open on YouTube &#x2197;<\/a><a href=\"https:\/\/www.youtube.com\/@SinoFrance\" target=\"_blank\" rel=\"noopener noreferrer\">Subscribe<\/a><\/div>\n<\/div>\n<div class=\"video-block\">\n<div class=\"video-frame\"><button type=\"button\" class=\"video-launch\" data-video=\"j9P6NeSRxqQ\" aria-label=\"Watch the video : Is China right for you?\"><img src=\"https:\/\/sinofrance.fr\/wp-content\/uploads\/2025\/04\/background.jpg\" alt=\"Is China right for you?\" loading=\"lazy\" decoding=\"async\"><span class=\"play-icon\" aria-hidden=\"true\">&#x25b6;<\/span><span class=\"video-title\">Is China right for you?<\/span><\/button><\/div>\n<div class=\"video-links\"><a href=\"https:\/\/www.youtube.com\/watch?v=j9P6NeSRxqQ\" target=\"_blank\" rel=\"noopener noreferrer\">Open on YouTube &#x2197;<\/a><a href=\"https:\/\/www.youtube.com\/@SinoFrance\" target=\"_blank\" rel=\"noopener noreferrer\">Subscribe<\/a><\/div>\n<\/div>\n<\/div>\n<\/section>\n<div class=\"page-callout\">\n<p>Ready to start your adventure?<\/p>\n<p><a class=\"btn\" href=\"https:\/\/sinofrance.fr\/en\/contact\/\">Let\u2019s talk about your project <span aria-hidden=\"true\" class=\"arrow\">&#x2197;<\/span><\/a><\/div>\n<\/div>\n<section class=\"newsletter\" id=\"newsletter\">\n<div class=\"container newsletter-inner\">\n<div>\n<div class=\"eyebrow\">The SinoFrance letter<\/div>\n<h2>China, in<br \/>your inbox.<\/h2>\n<p class=\"description\">One in-depth article in French and a selection of relevant news to understand China, its economy and life on the ground.<\/p>\n<p class=\"schedule\">The 1st and 3rd Mondays of every month<\/p>\n<\/div>\n<div class=\"sf-subscribe\"><div class=\"tnp tnp-subscription \">\n<form method=\"post\" action=\"https:\/\/sinofrance.fr\/wp-admin\/admin-ajax.php?action=tnp&amp;na=s\">\n<input type=\"hidden\" name=\"nlang\" value=\"en\">\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-1\">Votre adresse e-mail<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-1\" value=\"\" placeholder=\"\" required><\/div>\n<div class=\"tnp-field tnp-privacy-field\"><label><input type=\"checkbox\" name=\"ny\" required class=\"tnp-privacy\"> J\u2019accepte de recevoir la newsletter SinoFrance en fran\u00e7ais, les premier et troisi\u00e8me lundis du mois. Je peux me d\u00e9sinscrire \u00e0 tout moment.<\/label><\/div><div class=\"tnp-field tnp-field-button\" style=\"text-align: left\"><input class=\"tnp-submit\" type=\"submit\" value=\"Subscribe\" style=\"\">\n<\/div>\n<\/form>\n<\/div>\n<p class=\"sf-subscribe-note\">Confirm your subscription using the link sent by email. You can unsubscribe at any time.<\/p><\/div><\/div>\n<\/section>\n<section class=\"support-section container\">\n<div class=\"support-copy\"><span class=\"support-heart\" aria-hidden=\"true\">\u2661<\/span><\/p>\n<div>\n<h2>Support my work<\/h2>\n<p>Your support helps me keep sharing information and perspectives.<\/p>\n<\/div>\n<\/div>\n<p><a class=\"btn btn-outline\" href=\"https:\/\/en.tipeee.com\/sinofrance\/\" target=\"_blank\" rel=\"noopener noreferrer\">Support me on Tipeee <span aria-hidden=\"true\" class=\"arrow\">&#x2197;<\/span><\/a><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Home\/About SinoFrance About My name is Mike, I\u2019ve been living in Beijing for 10 years. Passionate about China and its incredible dynamism, I decided to put my experience to work for those who, in turn, want to settle here. For the past 4 years, I\u2019ve been supporting entrepreneurs, students, and professionals in their expatriation projects,&hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-587","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/pages\/587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/comments?post=587"}],"version-history":[{"count":10,"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/pages\/587\/revisions"}],"predecessor-version":[{"id":964,"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/pages\/587\/revisions\/964"}],"wp:attachment":[{"href":"https:\/\/sinofrance.fr\/en\/wp-json\/wp\/v2\/media?parent=587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}